Tourism Victoria

Destination Greater Victoria (Greater Victoria Visitors and Convention Bureau) is a not-for-profit industry association responsible for the development and promotion of tourism in Greater Victoria.

Working closely with Greater Victoria’s tourism industry, Destination Greater Victoria promotes and develops tourism throughout the area, to ensure the prosperity and continued long-term growth of the $1.2 billion industry. Destination Greater Victoria markets Greater Victoria as a preferred travel destination to consumers and the travel industry through a variety of joint marketing and promotional campaigns in countries around the world.

Destination Greater Victoria is overseen by a 15 member Board of Directors from all sectors relating to the tourism industry. The organization’s professional staff reports to President & CEO Paul Nursey.

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Destination Greater Victoria is honoured to be based on the traditional territory of the Lekwungen-speaking peoples of the Songhees Nation and the Esquimalt Nation, whose historical relationships with the land continue to this day.