Explore Greater.

Victoria is a true one-of-a-kind land on the Pacific coast. Sign up to have travel guides, upcoming events, travel tips, and more delivered to your inbox.

Book Your Stay

Victoria's Iconic Inner Harbour and historic BC Parliament Buildings
Home > Community Engagement

Community Engagement

Every Visitor Counts

The pandemic brought the global tourism sector to a screeching halt, leaving businesses reeling and uncertainty looming over the future. Now, with the pandemic behind us, we acknowledge that the journey to recovery and embracing the "new normal" comes with its own set of obstacles. 

"Every Visitor Counts" showcases the stories of some of our member businesses that have weathered the storm and emerged stronger. Through these narratives, we not only celebrate the courage and perseverance of businesses and organizations in our community but also underscore the vital role Destination Greater Victoria (DGV) plays in supporting them. From strategic marketing campaigns that attract visitors to comprehensive support systems that offer guidance and resources, DGV has been a pillar of strength for our region's economic revival.

The new normal may present its own set of challenges as local businesses and tourism operators rebuild. But it’s about more than the numbers. Each leisure visitor, each cruise passenger, each business traveller, each customer is important to the survival of local businesses and organizations, and that visitor traffic helps to sustain the places locals enjoy and keep our region vibrant.

Abigail's Hotel

Tally-Ho Carriage Tours

Wildplay Element Parks


Sea Cider Farm & Ciderhouse

Pacific Institute for Sport Education